Businesses can now be discovered through traditional search results as well as AI-powered experiences such as ChatGPT Search, Google AI Overviews and AI Mode, Perplexity, and other search and answer tools. These platforms do not all work the same way, and no outside company controls which businesses they mention, cite, or recommend.
CoreX focuses on the parts a business can control: a clear and accessible website, accurate business information, useful content, consistent service and location details, and a documented process for measuring visibility over time.
We test selected questions related to the business, its services, and its market to document whether the business appears in the responses reviewed.
We document which competing businesses appear for the same selected questions when relevant.
Where a platform provides sources or citations, we review which websites are being surfaced and whether the business's own website appears.
We review whether important public pages are crawlable, indexable, internally connected, and available to relevant search systems.
We review whether the business name, services, location, service area, and other factual information are presented clearly and consistently.
We review whether the website clearly answers relevant questions about the business, its services, process, location, and customer needs.
CoreX begins with a defined set of questions related to the client's business, services, market, and customer needs. We test those questions across selected AI-powered search or answer experiences and document what appears at that point in time.
What the baseline documents
AI-generated responses can vary based on the platform, wording of the question, location, user context, product changes, and time. The baseline is a documented snapshot, not a traditional ranking report.
After the baseline, CoreX reviews the website and public business information for issues that may affect how clearly the business can be discovered and understood.
Structured data and FAQ content are used only when they accurately support the visible page content. CoreX does not treat schema, FAQs, or special files as shortcuts to AI visibility.
ChatGPT Search & Website Access
OpenAI identifies OAI-SearchBot as the crawler used to help discover public website content for ChatGPT Search. Allowing OAI-SearchBot can support discovery, but it does not guarantee that a website will be included, cited, recommended, or placed prominently in ChatGPT Search.
When an AI-powered search experience provides sources or citations, CoreX reviews which domains are being surfaced for the selected questions. This can help identify whether the client's own website, competitors, directories, industry resources, or other third-party sources are contributing information.
CoreX can identify legitimate opportunities to improve inaccurate or incomplete business information and strengthen useful factual content. CoreX does not guarantee backlinks, media coverage, directory acceptance, citations, or mentions from third-party platforms.
Based on the findings, CoreX can implement agreed improvements within the approved project scope.
Not every project requires every improvement. The work performed depends on the baseline findings, the client's existing website, and the agreed scope.
The purpose of repeat testing is to compare the documented baseline with a later snapshot using the same defined questions where practical. A change in visibility may or may not occur, and CoreX does not guarantee a particular outcome.
Google AI Overviews & AI Mode
Google states that the same foundational SEO practices used for Google Search remain relevant for AI Overviews and AI Mode. Google does not require special AI markup or special schema for these features, and meeting technical requirements does not guarantee crawling, indexing, or appearance.
AI Search Visibility does not replace Local SEO. Local SEO focuses on the website and broader local-search signals that help search engines understand what a business does and where it operates. AI Search Visibility adds a documented process for testing selected AI-powered search experiences, reviewing the sources they surface, identifying gaps, implementing agreed improvements, and repeating the same tests.
Terms such as Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), AI Search Optimization, and AI SEO are commonly used across the marketing industry to describe work related to visibility in AI-powered search and answer experiences.
CoreX uses the simpler term AI Search Visibility for this service. These industry labels are not official Google or OpenAI ranking systems, and they do not represent separate guarantees or proprietary ranking methods.
AEO
Answer Engine Optimization
An industry term generally used for improving how clearly content can be understood and surfaced in answer-oriented search experiences.
GEO
Generative Engine Optimization
An industry term generally used for work intended to improve how a brand or its information is represented across generative AI search experiences.
CoreX Solutions is based in Peachtree Corners and works with contractors and local service businesses across Metro Atlanta.
Our AI Search Visibility work is designed around the business, its actual services, and the market it serves rather than mass-produced location pages or generic AI content.